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One of the great things about consuming information on the internet is that it allows users to learn using whatever medium they like (video, audio, text, images, etc.). As the internet evolved to include more users, the barriers to entry also dropped for publishers. Suddenly, brands became their own media centers, and just like that, everyone was publishing their own content. Trouble is, most content is boring, especially when it looks just like something someone would read out of a textbook. Pictures and graphs allow people to grasp information more quickly and decode what it means to them better. Publishers want to get as much information about their brand out as possible, and a simple picture or graph won’t allow them to do that. Enter stage left: infographics. Infographics text-based information and visual data all in one package. They allow publishers to be as creative as they like, and are as sharable as images. Infographics are a key to Denver social media marketing success, as they are highly sharable and viewable on most social media platforms. What’s more, they’re not too difficult to create. Let’s have a look in greater detail as to why infographics are the new buzz in social media marketing.